About the pleasures of the still voyeur
by Jan Opgenoorth © 2001
Big Brother was the latest new offering from the entertainment industry when Jan Opgennoorth decided to chose the theme of zoo. Jan's work is a thoughtful reflection on the wisdom of locking people up in containers, to wire them up with cameras and microphones only to present them nightly to an audience who were becoming increasingly bored. Jan Opgennoorth kneaded a cute little rhinoceros and put it into a sad enclosure. From that day onwards a web cam followed the lonely life of this little hero. Viewers could follow the habits and the daily routines of the rhino at www.camzoo.de. The website also offered T-shirts, cups and other merchandise for those who fell for his childlike innocent charm But the best was yet to come. The current image delivered by the web cam is in its own pop up window. Above it is space for banner ads. Jan used the rhetoric of the traditional banner ads and developed about 30 small animated ads for products for which we are all still waiting. Jan Opgennoorth's works is characterised by ironic and yet loving distance. Devoid of cynicism he draws an entirely fake image of an equally deformed reality.